01
Enquiries and quote requests that never get followed up.
Someone asked for a price. Nobody got back to them, or nobody got back a second time.
Revenue operations for established B2B companies
Find the revenue your business already earned and lost.
For established B2B companies with a sales team and no one who owns the systems. We measure the leak in dollars across marketing, sales and existing customers. Then we fix it, and run it so it stays fixed.
Human judgement.
Practical intelligence.
Practical intelligence.
Marketing, sales and customer retention, run as one system.Diagnose / Design / Build / Improve
Where the money goes
The revenue is already there. It is leaking out.
Most established companies don’t need more leads first. They need to stop losing the business they already have. These are the leaks we find most often.
02
Customers who stopped ordering and nobody noticed.
They didn’t complain. They went quiet, and no report flagged it.
03
A pipeline that lives in inboxes and spreadsheets.
Nobody can say what is open, who owns it or what it is worth.
04
Marketing spend with no line to revenue.
Money goes out every month. Nobody can say which of it turns into sales.
What it costs
One starting point. Two ways forward.
Every engagement starts with the Diagnostic. You see the leaks in dollars before you decide anything else.
Step 1 · Every engagement starts here
Revenue Leak Diagnostic
From $2,000Fixed feeTwo weeks
We review your enquiries, quotes, order history and CRM. You get a costed, ranked list of where revenue is being lost.
The fee is credited to a Build signed within 30 days.
Book a Revenue Leak DiagnosticThen choose a path
Path A
Build, then Run
Build
From $6,000Fixed scopeSix to eight weeks
We fix the top one or two leaks: the workflow, the CRM setup, the follow-up and the reporting. Includes training and 30 days of fixes.
Run
From $1,000 a monthThree-month minimumThen monthly
We operate what we built, make a fixed number of changes each month, and report one revenue number every week against your starting baseline.
Suits you if you want the leaks fixed, and kept fixed, without handing over the whole function.
Build and Run in detailPath B
Embedded Growth Team
From $4,200 a monthSix-month minimum
A part-time head of growth plus our technical team, working inside your business. We own the plan, the CRM and automation, the reporting, and the management of any outside marketing vendors.
Suits you if you need marketing and revenue leadership but aren’t ready to hire a full-time executive or build a department.
The Embedded Growth Team in detailHow we work
Diagnose. Design. Build. Improve.
The same four steps, whichever path you take.
- 01
Diagnose
Measure the leak.
The Revenue Leak Diagnostic puts a dollar figure on each leak and ranks them.
- 02
Design
Agree the fix.
Scope the top one or two leaks, agree the starting baseline and choose the number we will report.
- 03
Build
Fix it.
Workflow, CRM, follow-up and reporting, tested with your team and handed over with training.
- 04
Improve
Keep it fixed.
Operate the system, make changes each month and report the number every week.
Each week’s number shows where to look next.
Where AI fits
Real tasks. A clear role for AI.
AI helps us build and run these systems faster. It is a tool, not the product. A person reviews everything before it goes out.
01
Enquiries & quotes
Answer every request with a clear next step.
We summarise the request, draft a reply and route it to the right salesperson. A person reviews it before it is sent.
- Enquiry
- AI-assisted draft
- Human review
02
Lapsed customers
Spot the accounts that went quiet.
We flag customers whose ordering has dropped and draft a win-back message for the account owner to approve.
- Order history
- Flag and draft
- Owner approves
03
Reporting
One number, without the spreadsheet work.
We pull figures from the CRM and order records into the weekly report, with checks before it is shared.
- CRM and orders
- Compile and check
- Weekly number
People in the loop
Commercial judgement.
Technical execution.
People in the loop.
Every step has an owner. Anything that reaches a customer is checked by a person first.
About EchelonFoxIndustries
The same leaks, in your terms.
Each industry loses revenue in its own way. These pages set out the leaks we look for and what the Diagnostic measures.
Selected work
What they asked for. The revenue problem we found.
Three projects, described by category. We publish only what is documented.
Beauty supply retailer, Maryland
Marketing spend and staffing weren’t matched to where sales actually happened.
They asked for Google Ads. A small group of buyers drove a large share of revenue, and buying clustered on predictable days.
Read the case studyIndependent insurance agency
Prospects had no clear way to ask for a quote.
They asked for a new website. Enquiries came by phone during office hours, or not at all.
Read the case studyPremium pet care company
Enquiries were getting lost in social inboxes.
They asked for a website. Requests arrived as DMs that were easy to lose.
Read the case studyThe next step
Find out what the leak is worth.
Two weeks and a fixed fee from $2,000. You get a costed, ranked list of where your business is losing revenue, and the fee is credited to a Build signed within 30 days.